7 Ironman, 7 Emirates in 7 days !

American businessman Scott Ragsdale, who had set himself the incredible challenge to complete 7 Ironman distances, in 7 Emirates for 7 consecutive days, has just won his bet.

He ended on Wednesday, November 30th a whole week worth of Ironman, during which he covered over 1500km swimming, riding and running, in just 96 hour.

In very harsh conditions and under a scorching sun, he achieved this personal challenge, which he chose to take up with the LOOK 596.

Read the accounts of Scott's adventure on his blog:

http://www.scottragsdale.com/